The book may have ended with Strauss, and various other members, leaving the community — some of them, including Strauss, even denounced its techniques. He was there at the start and he would be there at the end.
Ross Jeffries, pictured in PIC: All thimbles and thumbs: He has Velcro-like thunder-grey hair and one of those shrewd faces which screams 'LA nerd'.
By the end of the book, under the persona of 'Style', Strauss has dating manual called the game voted the best pick-up artist in the world by his fellow PUAs.
In January Strauss broke cover, publishing a piece in the New York Times about his observations and experiences in the society.
Take some tips from Eric Smith in The Geek’s Guide to Dating.
Although written under a pseudonym, his friends and PUAs knew Strauss was the author of the piece.
But rather than experiencing a backlash, the article was dating a minor in new jersey praised.
When his dating manual called the game was published init proved equally successful.
The Game featured on the New York Bestseller List for two months in and spawned a VH1 television series The Pickup Artist, hosted by 'Mystery'.